1968 Dodge Power Wagon sells for $19,300 on Bring a Trailer — was it a deal?

The 1968 Dodge W100 Power Wagon sold for $19,300, which feels like strong money given its unique traits and history.

This truck is a rare find, with only about 750 units produced featuring the 318ci V8 engine. That engine is significant because it strikes a balance between power and reliability, a big draw for buyers. The W100 Power Wagon is also notable for its rugged, go-anywhere capability, especially with the four-speed manual transmission. This particular truck has a backstory that adds to its allure — it spent roughly 30 years in a barn before being refurbished. That barn-find status often intrigues collectors, and even though it’s modified, the upgrades are geared toward enhancing its off-road performance. The fresh coat of flat-black primer, Skyjacker Nitro 8000 shocks, and 37" tires give it a tough look, while features like a twin-stick transfer case and a Warn winch ramp up its utility.

The bidding was quite active, with 46 bids placed, indicating strong interest from potential buyers. Given the final sale price of $19,300, it came in at 2% below the fair value estimate of $19,700. This means the price was fair considering the modifications and the truck's mileage of 38,000 miles shown, though it's important to note that the mileage is marked as true mileage unknown (TMU). The condition and modifications likely excited bidders, leading to that competitive bid count.

Community members had some lively comments. One user remarked, “Super cool truck with a lot of potential!” That sentiment reflects the general excitement around this build and its possibilities for off-road adventures.

For buyers on the hunt for a similar vehicle, focus on the condition and history of the truck. Verify any modifications and make sure they enhance rather than detract from the original character. A thorough inspection can reveal hidden issues, especially on older, modified trucks that might have seen rough terrain.

See all Dodge Power Wagon listings on [Friday's Watchlist](https://fridayswatchlist.com/search?make=Dodge&model=Power%20Wagon).